Shamanth M. Rao — 🚀 20-40% ROAS increase for mobile apps in 60 days | AI-fueled UGC & video ad creative production 📹 | 3x Exits | $100m+ ad spend | Meta, Google, TikTok partner
🚀 20-40% ROAS increase for mobile apps in 60 days | AI-fueled UGC & video ad creative production 📹 | 3x Exits | $100m+ ad spend | Meta, Google, TikTok partner
Shamanth M. Rao ranks #487 of 19,190 LinkedIn creators in Marketing & Advertising, and is a standout voice in United States. They have 13.6K followers and published 78 posts in the last 30 days at a 0.1% average engagement rate.
- 13.6K followers
- 78 posts / 30d
- 0.1% avg engagement
- 84 follower growth / 30d
The roast
Shamanth claims he can boost your ROAS by 40%, yet his own engagement rate sits at 0.11%. RocketShip HQ isn’t an agency; it’s a vanity project where the only thing actually launching is a career-long commitment to being ignored.
About Shamanth
I help mobile app companies–including gaming companies like Applovin, East Side Games, Jam City and Scopely, and apps like Bumble, Lingokids, Mojo and FitMind(among others) –acquire new users and achieve profitable, scalable growth in a Generative-AI world. Offering both managed user acquisition services and done-for-you creative production for teams running their own ads, our clients have continued to not only grow after Apple’s privacy changes, and many have seen their ROAS improve by an avg. of 20-40%. The secret to our clients’ success is the combination of our deep expertise from having produced 10k+ ads and managed over $100M in ad spend, and our ability to rapidly produce UGC and video ads at volume that can be used to dial in exactly what works, and discard what does not. 📹 HOW WE DO IT📹 Leveraging a combination of both human and AI creators, we’re able to rapidly produce UGC & video ads that are based on rock solid strategy and research. By testing 50+ (or more) variants a month even at small budgets with our signature rapid testing and iteration process, we’re able to rapidly isolate key elements of winning UGC. This is essential, with our data showing that the tiniest changes can lead to outsized performance. 💻AI VIDEO YOU ASK?💻 Yes, AI video. Now not just AI video, we use both human and AI creators. With the advent of AI we’ve been able to rapidly scale and test in a way we could not before. While many in the industry worry that AI Creative appears robotic and doesn't invoke emotion, we’ve found it depends on the inputs you give and the strategy behind your ads. 📈 RESULTS CREATED📈 -70% ROAS uplift and 69% CPI improvement for Adventure Communist, an idle-clicking game. -Tested 100+ creatives for Games2Win, drove 350K+ installs, and 100% increase in ROAS. -Unlocked month on month growth for hampr, a hyperlocal laundry app while improving cost per purchaser by 55%. 🏎GET STARTED🏎 Reach out here on LinkedIn to get a free consultation on leverage AI-fueled creative production to supercharge your growth. Email us at: hi@rocketshiphq.com
Highlights
- Consistent Creator — 43 posts in 30d · top 5%
- Top 10% in United States — Ranked #432 of 5940 creators
- Big Audience — 13,646 followers · top 10%
- Top 25% in Marketing & Advertising — Ranked #126 of 1094 creators
Recent posts
I just analyzed 100+ Facetune ads with AI. Here's how I'd 2x their growth as their creative strategist. What they get right: - Hairstyle reveal videos are their strongest format: quick cuts, TikTok pacing, "wrong hairstyle to right one." - They localize their winners instead of running one version: Spanish and English cuts of the same concept. - They're already building on what works: two of their three most recent test lanes rebuild that same hair reveal with a new creator or a new language. But here's what I'd do next. Their reviews keep bringing up background removal, skin smoothing, g
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Mike Gadd's first rule of attribution: Stop trying to make the numbers match. Meta will report different installs than your MMP. Your MMP will disagree with GA. SKAN won't agree with any of them. That's not a bug. It's the reality of multi-platform measurement. The move: ↳ Pick one source of truth (Mike recommends your MMP) ↳ Use everything else as directional checks, not sources of conflict ↳ Don't discount SKAN, it's still an impartial sanity check "Don't try and make them all match. Make sure you can make decisions based on what you are pretty sure is your source of truth." Most team
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Itai Kafri says automation didn't remove the limits on user acquisition. It just moved them. "In Meta and in TikTok, that is the max limit. That's the ceiling." Seven days from click. Inside that window, the channel optimizes freely. Outside it, the channel is working blind. ↳ A trial that converts on day 14: invisible ↳ A subscriber who churns on day 30: looks identical to one who stays ↳ A user worth a fortune over two years: scored the same as a one-time buyer The channel isn't broken. It's just never seen what happens after day seven. Full conversation in the link.
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