Matt Wurst — CMO, Creator, Catalyst. (Also: Pioneer, Pragmatist, Provocateur)
CMO, Creator, Catalyst. (Also: Pioneer, Pragmatist, Provocateur)
Matt Wurst ranks #431 of 18,566 LinkedIn creators in Computer Software, and is a standout voice in United States. They have 10.1K followers and published 43 posts in the last 60 days at a 0.3% average engagement rate.
- 10.1K followers
- 43 posts / 60d
- 0.3% avg engagement
- 135 follower growth / 30d
The roast
Matt Wurst describes himself as a catalyst, which explains why his 9,973 followers react to his thirty-eight monthly posts with the enthusiasm of a chemistry experiment that failed to produce any heat. He claims he’s built to manufacture attention, yet he’s currently yielding an engagement rate that wouldn’t clear a background check.
About Matt
I lead companies building the next generation of media, marketing & engagement infrastructure. For 2+ decades, I’ve led growth strategies that turn emerging technology into measurable business outcomes including revenue expansion, deeper engagement, durable customer relationships, and new monetization channels. I operate at the intersection of AI, content, and community, helping organizations move from rented audiences to owned ecosystems. I build teams that execute with urgency, think commercially, and challenge legacy playbooks. Not innovation theater. Operational innovation that drives adoption and economic value. My bias is simple: attention is the scarcest asset in business. Companies that manufacture it responsibly win. If you're building something category-defining, modernizing your go-to-market, or rethinking how consumers engage in an AI-shaped world, we will likely have a productive conversation.
Highlights
- Top 5% Creator — 43 posts in 30 days
- Top 5% in Computer Software — Ranked #77 of 4742 creators
- Top 5% in United States — Ranked #171 of 5851 creators
- Top 25% Audience — 10,108 followers
Recent posts
Most CEOs would never livestream unfiltered. Too much risk, too easy to get clipped out of context. Daniel Clancy does it anyway. He's the CEO of Twitch, and on the new episode of the Snarketing Podcast this week, he told us his comms team wanted to coordinate his streams. He said no. He wanted to actually experience the platform, not manage it from a distance. That's the difference between a leader who understands the product and one who just approves the roadmap. Worth thinking about the next time someone on your team asks for the "safe" version of anything. Full conversation with Dan,
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A huge storm is pummelling our area this weekend. Hurricane-force winds... Except it's not a hurricane, or even a tropical storm. And yet we have to hunker down nonetheless. Every storm now gets a branded rollout with a name and a hashtag... a watch, then a warning, then a "stay weather aware" push alert that hits your phone like a product launch. Meteorologists doing stand-ups in ankle-deep water like it's a segment, not a warning. But buried under all the theatrics, the storms are getting stronger, more and more frequent, landing earlier in the season than they used to. That's not a ma
7 reactions · 1 comments · 0 reposts
𝗣𝗲𝗼𝗽𝗹𝗲 𝗪𝗵𝗼 𝗕𝘂𝗶𝗹𝘁 𝗠𝘆 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗻𝗴 𝗦𝘆𝘀𝘁𝗲𝗺 (𝗣𝗮𝗿𝘁 34): Elizabeth Neubauer-Donovan Before I met Liz a few years ago, a mutual friend told me I'd finally "met my match." In terms of energy and passion at 150%. Boy, were they right. Not only is she an incredible champion for the people she loves, whether they're friends, family, or coworkers, but she's a flag-bearer for an entire emerging pillar of our industry. She's always prepared and polished, whether she's on a panel, giving a presentation, or just delivering a pep talk. Anytime I'm around her and feeling less
56 reactions · 10 comments · 1 reposts
Last updated 2026-08-01