Madhav Bhandari — Pattern Interrupt Marketing book coming soon | Head of Marketing @ Storylane
Pattern Interrupt Marketing book coming soon | Head of Marketing @ Storylane
Madhav Bhandari ranks #564 of 19,190 LinkedIn creators in Computer Software, and is a standout voice in United States. They have 20.8K followers and published 21 posts in the last 30 days at a 0.3% average engagement rate.
- 20.8K followers
- 21 posts / 30d
- 0.3% avg engagement
- 311 follower growth / 30d
The roast
Madhav is writing a book on pattern interrupts, which is brave considering his only pattern is jumping to a new company the second the ARR starts to flatline. He claims to scale startups, but with a 0.26 percent engagement rate, he’s clearly mastered the art of leading a marketing engine that doesn't actually go anywhere.
About Madhav
I’m a B2B marketer with 12+ years of experience helping startups grow from scrappy beginnings ($2M+ ARR) to category leadership ($20M+ ARR and beyond). I’ve built lean, high-performing marketing engines across both PLG / sales-led companies.Some wins I’m proud of:• As Hubstaff’s first marketer, I helped grow revenue from $200K to $5M ARR in 4 years (now $30M+ ARR).• At Close, I helped break through our revenue plateau and reach 8 figure ARR (now $30M+ ARR)• At Storylane, I scaled marketing to grow our revenue from $2M to $10M+ ARR within 2 years.• At Bonsai (acquired by Zoom), I scaled marketing and tripled our ARR in under 2 years.How I typically drive results:• Building content engines that generate millions in organic traffic• Running demand gen across SEO, ads, dark social, events and influencers• Creating GTM playbooks for new products and categories• Aligning brand, product marketing, and revenue into one motion• Leading bold, creative campaigns that actually get noticed• Using pattern interrupts to stand out in crowded marketsMy strength and philosophy is doing marketing that stands out. I focus on work that drives action and ties directly to pipeline.I’ve helped many scale-ups grow beyond $10M ARR, either as a full-time leader or a hands-on advisor. I love taking on this challenge.I'm open to taking on more advisory roles, especially with martech / salestech companies. If you’re looking for an advisor who's actively in the work and brings practical experience, message me. Thanks for reading till the end!
Highlights
- Big Audience — 20,800 followers · top 5%
- Top 10% in Computer Software — Ranked #290 of 4695 creators
- Consistent Creator — 12 posts in 30d · top 10%
- Top 10% in United States — Ranked #476 of 5940 creators
Recent posts
I came up through SEO 15 years ago and have driven 100M+ visits since. I treat it like a game and still get a kick out of solving it. If I had to boil it down, the things people obsess over, better content, faster pages, more backlinks, a few technical fixes, move rankings by 1-2%. Here's what's actually moving the needle for me today: 1/ Before I touch content, I check whether our own pages are competing with each other. The biggest ranking drop I've diagnosed had nothing to do with quality. It was a blog post and a landing page chasing the same keyword, and the moment the landing page got
53 reactions · 8 comments · 0 reposts
We have to stop blindly running other companies' playbooks. I'm sorry, but somebody has to say it, because so many of us do this. Every business has its own luck, its own circumstances, its own market, its own product - there are so many factors in play behind why a particular playbook worked for them. So when you catch yourself thinking "here's what Clay did, we should obviously do the same," it's just not going to land for you the way it landed for them. There's a herd mentality to it, this near-religious following of whatever brand is winning at the moment. I'm not taking any credit away
34 reactions · 6 comments · 0 reposts
Remote work is the simplest perk we offer at Storylane, and it's also the one that lets us hire and retain top 1% talent. After 15 years of managing fully remote marketing teams, this has been my best kept secret to build a great team. It's such a small thing to offer, and yet it's a big part of why we get to work with top-tier talent, keep them, and have them be genuinely productive while still living a real life outside of work. But I don't think enough leaders see it that way. Half the industry has lost the plot. Everybody's busy dragging people back into offices, inventing reasons, calli
119 reactions · 14 comments · 2 reposts