Jonathan M K. — VP Marketing @ 1mind | Pioneering AI-native GTM | Founder, GTM AI Academy & Cofounder, AI Business Network | Host, GTM AI Podcast | Proud Dad of Twins
VP Marketing @ 1mind | Pioneering AI-native GTM | Founder, GTM AI Academy & Cofounder, AI Business Network | Host, GTM AI Podcast | Proud Dad of Twins
Jonathan M K. ranks #527 of 18,566 LinkedIn creators in Growth Marketing, and is a standout voice in United States. They have 44.0K followers and published 23 posts in the last 60 days at a 0.1% average engagement rate.
- 44.0K followers
- 23 posts / 60d
- 0.1% avg engagement
- 343 follower growth / 30d
The roast
Jonathan claims his 1mind company focuses on AI business impact, yet his 0.16% engagement rate suggests he’s the only one in the room actually convinced by his own prompt engineering. He’s essentially a professional LinkedIn mime, posting 30 times a month to prove silence is a choice.
About Jonathan M
I'm Jonathan Kvarfordt, some know me as Coach K.I've spent 5+ years pioneering how GTM teams actually use AI. Not theory. Not "the future of work." The specific plays that move pipeline, shrink cycles, and let small teams act like big ones.My filter: business impact > learning tools. Most AI content is theater. I write the playbook.Today I lead marketing at 1mind, where we're building the systems of action that replace systems of record. Before that I led marketing at Momentum.io acquired by Salesforce by stripping friction out of how teams ran, same instinct, different domain.In December of 2022, I launched the GTM AI Academy where more than 10,000 people went through training (one of the first communities for AI-native GTM operators) and cofounded the AI Business Network. I host the GTM AI Podcast, where the people actually doing this work show their playbooks.Dad of twins. Based in Salt Lake City.
Highlights
- Top 5% Audience — 43,989 followers
- Top 5% Creator — 23 posts in 30 days
- Top 5% in United States — Ranked #210 of 5851 creators
- Top 50% Engager — 0.12% engagement rate
Recent posts
Who has had an amazing experience with an AI-led Outbound motion with real results? Bueler?
3 reactions · 0 comments · 0 reposts
Define "hot lead," or your AI will. Elin N. ran the same customer through the same prompt two days in a row. High value Monday. Low value Tuesday. The fix she found: stop asking AI to interpret. A new strategy she calls Substrate Engineering. Give it the definitions, thresholds, tie-breakers, and allowed labels up front. Four models from four vendors, one byte-identical answer. We broke it down on the GTM AI Podcast well worth the time to get amazing results and create more deterministic outcomes.
5 reactions · 8 comments · 0 reposts
How to make LLM’s Deterministic like Jev from an AI Researcher... Monday the AI said high value. Tuesday it said low value. Nobody changed a single thing in the prompt. That's what pushed Elin N., a mechanical engineer, into AI research. She tested prompts across GPT, Claude, Gemini, and Grok until she found the cause. She calls it interpretation drift. Your prompt says "score this lead." The model has to decide what "hot" means. Does 182 days of email silence outweigh 3 pricing page visits last week? Each run decides differently. So does each model. What she found when she tested the usu
2 reactions · 2 comments · 0 reposts
Last updated 2026-08-01