Adam Holmgren, Co-founder & CEO at Fibbler | Building the future of Paid Ads Attribution for SMBs | 10+ years in B2B marketing
Co-founder & CEO at Fibbler | Building the future of Paid Ads Attribution for SMBs | 10+ years in B2B marketing
- 33.6K followers
- 33 posts / 60d
- 0.5% avg engagement
- 1.5K follower growth / 30d
Adam Holmgren ranks #170 of 18,993 creators on the LinkedIn Ranking, working in Growth Marketing and based in Sweden. They have 33.6K followers and published 33 posts in the last 60 days at a 0.5% average engagement rate.
The roast
Adam named his company Fibbler, which is a bold choice for a guy who spent ten years in marketing trying to convince people he was actually telling the truth. He’s spent 24 months bootstrapped and 30,000 followers deep just to prove that nobody can monetize delusion quite like a Swede.
About Adam
Hey! I’m Adam. Dad, marketer, and full-time founder. Right now, I’m building Fibbler, the future of Paid Ads Attribution for SMBs. We’ve grown to $1M in ARR in 2 years, fully bootstrapped. If you’re into LinkedIn Ads, founder-led growth, brand building, advertising in general or just want to see me try to build this company without external capital while competing with VC giants, follow along here on LinkedIn.
Highlights
- Top 5% in Sweden
: Ranked #3 of 193 creators
- Top 5% Creator
: 33 posts in 30 days
- Top 5% Audience
: 33,576 followers
- Top 10% Impact
: 174 avg engagements per post
Recent posts
I've been roasted on LinkedIn more than most people. Lately I've started to see it as a good sign, because Fibbler has never been this visible. I didn't always feel this way. I tend to take things very personally, especially when there's no room for a conversation, just a public attack. But I've learned that if you stay authentic and transparent, both as a person and as a company, it can almost always be turned into something positive for the business. For us, most of the criticism has been about influence and how we use it in regards to advertising. The funny thing is that the way I mea
78 reactions · 20 comments · 0 reposts
WE JUST LAUNCHED META ADS ATTRIBUTION IN FIBBLER A few months ago, right after we launched Google Ads, I ended a post with a question. "Meta Ads, Bing Ads, Reddit Ads… what should we add next?" Meta won by a mile in the comments. That's funny, because Meta might be the most underestimated channel in B2B. Every time it comes up, someone says the same thing. "Meta doesn't work for B2B. My buyers aren't scrolling Instagram looking for software." But your buyers are people. They scroll Instagram like everyone else. Even during work hours... Meta will happily tell you how many clicks and lea
121 reactions · 11 comments · 0 reposts
How on earth did Fibbler end up in LinkedIns own guide to B2B attribution, right next to some of the biggest vendors in that space?! It still blows my mind sometimes that something I first created at my own dinner table is now next to companies Ive looked up to for years. What we do know is that B2B buying involves a lot of decision makers and a gazillion touchpoints before a deal ever shows up in the pipeline. All of these vendors that are LinkedIn Marketing Partners for B2B Attribution and Analytics, including us, are trying to help companies uncover that hidden journey. In this guide
62 reactions · 16 comments · 0 reposts
Last updated 2026-08-01