Sebastian Novinsek — I help performance teams scale paid social with UGC | 100K+ UGC creators in 24 markets | $12M+ paid to creators
I help performance teams scale paid social with UGC | 100K+ UGC creators in 24 markets | $12M+ paid to creators
Sebastian Novinsek ranks #288 of 18,566 LinkedIn creators in Internet, and is a standout voice in United States. They have 3.9K followers and published 25 posts in the last 60 days at a 3.0% average engagement rate.
- 3.9K followers
- 25 posts / 60d
- 3.0% avg engagement
- 1.0K follower growth / 30d
The roast
Sebastian dropped out of college because he realized he could make more money calling strangers "creators" than actually earning a degree. He’s essentially a glorified talent scout for people whose only marketable skill is looking bored while holding a bottle of shampoo.
About Sebastian
I am a young entrepreneur & co-founder of Influee and we are changing the way brands produce content. In 2018, at the age of 22, I co-founded Influee, which initially focused on influencer marketing. The company took off and shortly after, I dropped out of college. As the time, went on and especially by deeply collaborating with our clients, we discovered that the real power of influencers is in leveraging content they produce for paid social advertising. I mean, if you really think about it, it makes total sense, influencers are the best at creating FB & IG content. It's native to the platform and generates social proof, which is why it performs so amazingly well. Today Influee provides brands with UGC content produced by hand-picked creators. 📸 The company is steadily growing in terms of team members and revenue. At the moment, in 2021, we have a team of amazing people. 🏆Some of Influee’s highlights🏆 +500 MM revenue generated by our creatives +232,305 of UGC videos produced +77,000 worldwide creators in our network +$4.13M paid out to creators I can help you with: ➡️ FB & IG Marketing and creative approaches to high-converting Ads ➡️ Leveraging UGC content on your online channels ➡️ Growing your company ➡️ B2B sales & Cold emailing ☕️ Let’s grab a cup of online coffee; feel free to contact me: sebastian@influee.co
Highlights
- Top 5% in United States — Ranked #112 of 5851 creators
- Top 5% in Internet — Ranked #2 of 98 creators
- Top 5% Creator — 25 posts in 30 days
- Top 5% Engager — 3.02% engagement rate
Recent posts
Bloom Nutrition makes $12M+ in annual TikTok Shop sales with UGC. They produce 30,000+ creator videos every month. That’s roughly 1,000 pieces of creator content every day. Bloom has built a creator engine at a scale most brands aren't even close to. The interesting part? They aren't relying on one viral creator or one winning ad. They're creating a HUGE volume of content that gives them more opportunities to find what works. The numbers: → $12M+ in annual TikTok Shop sales → 7-figure monthly TikTok Shop GMV → 30K+ creator videos/month → ~1K creator videos/day This is the shift I think
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Thrivin is projected to scale from €7.5M to €30M YoY with a crazy UGC machine. I analysed their entire Meta ads library. And what stood out wasn't just the volume of UGC. They've built a repeatable creative system around it. The interesting part? They're not trying to make every creator ad a winner. Instead, they're building a system that can consistently produce, test and replace creator ads. Creators provide the supply. Volume creates the testing opportunities. The result? ✅ 815 creator ads live ✅ 1,305 creator scripts ✅ One creative can run in up to 25 markets Most brands ask:
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Stop obsessing over the perfect UGC hook. Use this instead ↓ You don't need to find THE perfect line. You need to build your hook around the right ingredients. Here are the 4 that matter: 1. ATTENTION Stop the scroll fast. A bold claim. A surprising statement. The first job of your hook is simple: make someone stop. 2. AUDIENCE Instead of: “Here’s our new skincare product.” Try: “If you have sensitive skin, watch this.” 3. EMOTION Make them feel something. For example: “I tried every solution... until I found this.” 4. PAYOFF Give them a reason to keep watching. The vie
7 reactions · 3 comments · 0 reposts
Last updated 2026-08-01