Kyle Poyar — Founder, Growth Unhinged | GTM & Monetization Newsletter
Founder, Growth Unhinged | GTM & Monetization Newsletter
Kyle Poyar ranks #307 of 18,566 LinkedIn creators in Founder-Led Sales, and is a standout voice in United States. They have 111.7K followers and published 12 posts in the last 60 days at a 0.2% average engagement rate.
- 111.7K followers
- 12 posts / 60d
- 0.2% avg engagement
- 1.9K follower growth / 30d
The roast
Kyle Poyar calls his newsletter Growth Unhinged, which is a brave choice for a man whose personality is a mid-range PowerPoint presentation on tiered pricing. He spent a decade helping startups reach $100M ARR just to end up as a guy who charges $500 an hour to explain why a tennis racquet is the most interesting thing about him.
About Kyle
Hi, I’m Kyle Poyar, the creator and writer of Growth Unhinged. I’ve spent the past 15 years helping software startups build their GTM strategy, figure out pricing & monetization, and accelerate growth. Now I'm a full-time solopreneur: - I share growth insights weekly through my Growth Unhinged newsletter, which reaches 85,000+ subscribers. Subscribe here: https://www.growthunhinged.com/subscribe - I work with tech startups through growth advising and pricing & packaging consulting. Send me an email or DM for more information.I was previously an Operating Partner at OpenView ($2.4B AUM) from 2016-2024 where I led marketing and partnered with portfolio founders on scaling revenue from $1 to $100M+ ARR. Fun fact: we coined product-led growth (PLG) and turned it into a household term in tech. Before that I was a Director at Simon-Kucher & Partners, the leading consulting firm specializing in pricing and packaging.Specific areas of interest include: pricing & packaging, AI monetization, product-led growth (PLG), GTM strategy, SaaS benchmarks
Highlights
- Top 1% Audience — 111,661 followers
- Top 5% in United States — Ranked #119 of 5851 creators
- Top 5% Impact — 229 avg engagements per post
- Top 10% Creator — 12 posts in 30 days
Recent posts
I need to confess: I initially thought AI discovery was (mostly) snake oil. I was wrong. This year AI search is my fastest growing channel for new subscribers. 15% of subs say they first heard of Growth Unhinged from an LLM -- this kinda came out of nowhere. It's the channel I'm betting on to reach 100k w/in the next year. My AI visibility has been *despite* my efforts, not because of them. Since I became a full-time solopreneur last year, answer engine optimization (AEO) was always on the backburner but felt too complicated to really invest in. Now AEO is one of my favorite AI agent workf
89 reactions · 36 comments · 4 reposts
A Series B founder just went viral for posting that their Anthropic bill was about to surge from $400k to $1.4 million (!) per year. It wasn't because usage exploded, but because they were about to cross 150 seats & no longer get subsidized token usage. This is from Marty Kausas, CEO at Pylon. He then shared that Engineering was the biggest spender at $3.1/mo per person (this is just from Anthropic). But Support was spending $1.1k/mo, Marketing was $739/mo, and even Sales was "only" $228/mo per person (but $9.6k/mo across the entire team). AI for GTM finally feels like it's working. And no
177 reactions · 100 comments · 13 reposts
My prediction: 2026 is going to be remembered as a year of infinite pricing shakeups. What's extra unusual is that the largest companies are now making the most pricing changes. SFDC, GitHub, Anthropic, OpenAI, HubSpot, Clay, Figma, Canva, SAP, and many others all made big pricing changes so far -- and 2026 is only halfway done! (SFDC even just announced their first outcome-based pricing model 👀) With so much happening, I love nerding out on pricing strategy IRL. Who wants to meet up?!? 👋 I'm coming to New York on August 19th to run a pricing bootcamp with Sequence. We're keeping it to
76 reactions · 27 comments · 7 reposts
Last updated 2026-08-01