Katrine Rasmussen — Mildly obsessed with AI and fashion tech, CMO at Pixelz, unapologetic Swiftie with a suitcase that’s permanently half-packed
Mildly obsessed with AI and fashion tech, CMO at Pixelz, unapologetic Swiftie with a suitcase that’s permanently half-packed
Katrine Rasmussen ranks #585 of 19,190 LinkedIn creators in Computer Software, and is a standout voice in Denmark. They have 11.6K followers and published 20 posts in the last 30 days at a 0.6% average engagement rate.
- 11.6K followers
- 20 posts / 30d
- 0.6% avg engagement
- 257 follower growth / 30d
The roast
Katrine spent twenty years in B2B marketing just to end up making AI fake models for a company named Pixelz, which sounds less like a software firm and more like a regional chain of laser hair removal clinics. She claims saying no is her secret weapon, yet she’s still posting on LinkedIn with the frantic desperation of a woman trying to justify a CMO title to an algorithm that barely remembers she exists.
About Katrine
I’ve spent 20 years mostly in SaaS and B2B marketing and somehow ended up in the weird and wonderful intersection of AI, fashion, and e-commerce. As CMO at Pixelz, I’m helping build the future of fashion content. The kind that’s fast, scalable, and still looks really, really good. We’re talking AI-generated models, hybrid production workflows, and enough acronyms to make your head spin. It’s nerdy and creative and chaotic and I love it. My background is a mix of SaaS, e-com, and tech across startups, scaleups, and companies that had way too many Slack channels. I’ve led teams, launched campaigns, fixed broken funnels, rewritten brand stories, and gently explained to stakeholders why we can’t just “make it viral.” I believe in marketing that works, not just marketing that looks good in a keynote. And I believe saying no is wildly underrated. Outside of work, I run a lot, post a little too honestly on LinkedIn, and have strong opinions about AI in fashion. If you’re also trying to figure out how to scale content without losing your mind or your soul, we should probably talk.
Highlights
- Top 5% in Denmark — Ranked #3 of 151 creators
- Top 10% in Computer Software — Ranked #259 of 4695 creators
- Consistent Creator — 14 posts in 30d · top 10%
- Big Audience — 11,599 followers · top 25%
Recent posts
Missed the mark....MISSED THE MARK? Meta, seriously? That’s Meta’s official response after pulling its new AI image feature just four days after launch. “We’ve heard the feedback that this feature missed the mark, so it’s no longer available.” That’s certainly one way to describe automatically opting millions of Instagram users into a feature that allowed anyone to generate AI Digital Twins, or what many would simply call deepfakes, of anyone by nothing more than mentioning their Instagram account. All users were effectively opted in by default unless they knew the feature existed and a
5 reactions · 3 comments · 0 reposts
My feelings about the EU AI Act's requirement to label all AI-generated images are… nuanced. Maybe even unpopular? In theory, I’m all for transparency. One of the questions I was asked during our AI Lab in London last week was what I think about the upcoming labeling requirement. I understand why these rules are being introduced. AI has become incredibly good, to the point where it’s often impossible to tell what’s AI and what’s not. Giving consumers more transparency feels like the right thing to do, especially right now. But I also can’t help wondering what happens a few years from now.
18 reactions · 35 comments · 0 reposts
It feels like it's been a while since someone asked me to talk about ABM Which might be a good thing, because I have (slightly controversial) opinions! Mostly about what ABM isn’t. Somewhere along the way, ABM became associated with buying intent data, running LinkedIn ads against a target account list, and calling it a strategy. I’m not convinced that’s what makes ABM work. Next week I’m joining Sara and Mafalda for a conversation where we’ll be talking about the myths that refuse to die, why ABM isn’t just a marketing initiative, why sales and marketing alignment takes a lot more than
12 reactions · 2 comments · 2 reposts