Catherine Flynn — VP Marketing, Sales Solutions @LinkedIn | Global Marketing Leader | Board Member, IAA Singapore | Coach

About Catherine

I'm a global B2B marketer, digital native, passionate people leader and DEI champion with 25+ years experience in marketing to consumers and business decision-makers (or as I like to call them, people). My career has taken me from consumer marketing, to creative & digital agencies and over 11 years in commercial & global marketing leadership roles at Facebook/Meta. Based in Singapore since 2019, I have led teams & supported businesses all over the world, and am now leading global marketing for LinkedIn's Sales Solutions business. I am a Founding Board Member of the International Advertising Association (IAA)'s Singapore chapter and have been a Regional Board member with the IAB SouthEast Asia & India.Agency life taught me the power of a killer insight to generate ideas that grow business, gave me the skills to evaluate and nurture great creative work while building strong teams and relationships, and trained me to move fast, while also sweating the detail (and having fun along the way).Working at the cutting edge of tech freed me to innovate and experiment more, trained me to build outstanding teams & effective marketing programmes within a culture of constant change, and developed me as a leader in ways I would never have imagined.A defining force in my career has been my contribution to increasing diversity, equity & inclusion in tech, marketing and leadership.