Nona Rotariu, MBA — CEO Adadera & Pasidera | HRBP & Consultant | PMI Romania Chapter Volunteer |Romanian Farmers Club –Ambassador

About Nona

Enthusiastic about blockchain, agriculture traceability, AI, IoT, Web 3.0, entrepreneurship, and digital transformation. I'm particularly passionate about integrating agile methodology into business processes and advancing green digital skills and sustainable innovation, with a focus on green construction, energy-efficient building, and passive house concepts. As the proud founder of Adadera (focused on smart agriculture) and Pasidera (a startup dedicated to passive house and sustainable construction models), I bring over a decade of HR expertise, championing people-centric approaches and authentic company values. I'm deeply fascinated by Industry 4.0 and how future-ready skills can transform entire sectors, especially at the intersection of technology, sustainability, and smart construction. My main goal is to nurture strong connections with colleagues and the teams I mentor. I actively participate as a speaker at conferences at all organizational levels, aiming to generate impact and achieve measurable, meaningful results. As a confident communicator, my focus includes business analysis, project management, and digital strategy. I empower teams to deliver innovative solutions through collaboration and shared purpose. My vision is always centered on long-term value for clients, communities, and partners. I'm committed to lifelong learning, constantly seeking new knowledge and encouraging others to embrace curiosity and change, whether in tech, sustainability, personal growth, or leadership. I view both business and life as evolving journeys of innovation, responsibility, and opportunity. My leadership style is open, future-focused, and grounded in adaptability. I believe in lifelong learning, and I’m committed to helping organizations grow sustainably while staying resilient in the face of global challenges.