Mariya Babaskina — Marketing Leader | Consumer Insights | Yogi AI
Marketing Leader | Consumer Insights | Yogi AI
Mariya Babaskina ranks #584 of 18,341 LinkedIn creators in Computer Software, and is a standout voice in United States. They have 3.2K followers and published 4 posts in the last 30 days at a 24.2% average engagement rate.
- 3.2K followers
- 4 posts / 30d
- 24.2% avg engagement
- 34 follower growth / 30d
The roast
Mariya claims her superpower is turning chaos into organized workstreams, which explains why her entire career strategy is managing to stay in the bottom 80 percent of LinkedIn while working for a company named after a stuffed bear that lives in a forest.
About Mariya
I'm a highly collaborative marketing leader who prides myself on putting employees and customers first. With 15+ years experience leading B2B efforts for SaaS companies, I'm passionate about building high functioning teams, achieving results together, learning from mistakes, and celebrating wins along the way. My favorite part of marketing? No day is the same. I love using both sides of my brain to blend out-of-the-box, creative thinking with strategic analysis to achieve impactful business outcomes. My superpower? Turning chaos into organized, effective workstreams. #NeverStopLearning #NeverStopGrowing #LeadWithEmpathy
Highlights
- Top Engager — 24.24% rate · top 5%
- Top 5% in Computer Software — Ranked #116 of 4683 creators
- High Impact — 770 avg engagements per post · top 5%
- Top 5% in United States — Ranked #216 of 5774 creators
Recent posts
Your VoC insights are only as powerful as what you can do with them. Today, we're introducing Yogi’s AI connectors — AI connections that let Yogi pull from (and push to) the tools your teams already use, so insights don't just surface...they drive action. Yogi can now connect to: 🛍️ Shopify — correlate feedback signals with SKU-level sales and return data. 🔍 Web Search — surface relevant press and market context alongside your feedback data. ✅ Monday — reference your boards and create tasks right from the conversation. 📈 Asana — reference your projects and create tasks right from the
6 reactions · 3 comments · 2 reposts
Lacoste did the unexpected... They removed their iconic crocodile and replaced it with 10 endangered species and the number of polos made for each animal matched how many were left in the wild Each shirt became as rare as the species it represented The fewer animals left, the fewer shirts made, making every polo feel like a statement, not merchandise When supporting a cause, most brands slap a small logo or phrase on their products and keep selling millions Lacoste did the opposite They removed the one thing that makes them instantly recognizable, the crocodile that's been on every shir
2.7K reactions · 56 comments · 196 reposts
Thrilled to share that Yogi has been peer-nominated for Extension of the Team at the inaugural Golden Cart Awards. 🏆 What makes this one hit different: the nomination came from one of our own customers, every nominee is chosen by peers who've seen the work firsthand. Being recognized by someone we work with every day means more to us than any award category ever could. Celebrations will be at Cipriani Wall Street on September 17. Curated by CartStars and powered by Klaviyo #GoldenCartAwards #eCommerce #Retail
33 reactions · 13 comments · 3 reposts