Lisa Grantham — VP Marketing | B2B SaaS Demand Gen & GTM | Building pipeline from 0-30% marketing contribution | AI-powered marketing | CX & Conversational AI
VP Marketing | B2B SaaS Demand Gen & GTM | Building pipeline from 0-30% marketing contribution | AI-powered marketing | CX & Conversational AI
Lisa Grantham ranks #356 of 14,983 LinkedIn creators in Computer Software, and is a standout voice in United Kingdom. They have 3.7K followers and published 16 posts in the last 30 days at a 8.4% average engagement rate.
- 3.7K followers
- 16 posts / 30d
- 8.4% avg engagement
- — follower growth / 30d
The roast
Lisa specializes in scaling revenue from 0 to 30 percent, which is the exact same career trajectory as an aggressive prostate cancer. She’s the CMO of Omilia, a company whose name sounds like a medication you’d take to forget that you’re listening to her speak.
About Lisa
A B2B SaaS marketing leader specialising in demand generation, growth, pipeline creation and go-to-market strategy. I help scale high-growth SaaS companies from $25M–$100M+ by building high-performing demand engines, improving marketing’s contribution to revenue, and creating alignment between product, sales and marketing.My approach is simple: clear strategy → operational discipline → measurable commercial impact.A few things I’m known for:• Taking marketing-sourced pipeline from 0% to 30% in under two years• Scaling global demand gen functions across campaigns, digital, ABM, and BDRs• Implementing GTM and pipeline frameworks that align revenue teams on shared goals• Building predictable revenue engines through analytics, attribution, and optimisation• Leadership style that is collaborative, non-ego, and grounded in accountability• Trusted by CEOs and PE investors to build, fix, or reboot the marketing function
Highlights
- Top 5% in Computer Software — Ranked #71 of 4267 creators
- Top 5% in United Kingdom — Ranked #38 of 1365 creators
- Top Engager — 8.43% rate · top 5%
- Consistent Creator — 16 posts in 30d · top 10%
Recent posts
If your contact center AI isn't getting better every week, it's getting worse. My colleague Claudio Rodrigues has written something worth reading for every VP and Director running a contact center right now. His argument is sharp: the problem isn't that enterprises haven't invested in AI. Most have. The problem is the architecture doesn't learn. So containment stalls, costs keep rising, and the team spends its time maintaining models instead of improving outcomes. Self-learning changes the operating model entirely and Claudio explains what that actually looks like in practice: the governanc
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The CEO of NVIDIA just called the AI layoff narrative "lazy." The CEO of ClickUp cut 22% of his company and called it a "100x org." Both happened in the same ten days. Both cannot be right. I wrote a piece on what is actually happening, why the productivity story does not yet match the unit economics, and the three groups of companies that come out of this cycle very differently. Plus three questions your CEO has to answer to know which group you are in. Cloudflare cut 1,100 on a record quarter. Coinbase 14%. Upwork 24%. ClickUp 22%. Same month. Same framing. Gartner audited it: 80% of la
9 reactions · 0 comments · 1 reposts
The Sales Recruiter (LATAM/US) exists to drive the end-to-end recruitment lifecycle for Omilia's Sales and Commercial teams across the LATAM and US regions. This role is responsible for identifying, attracting, and securing high-caliber sales talent to fuel regional growth, acting as a strategic partner to LATAM and US Sales Leadership and ensuring that hiring velocity and quality directly support Omilia's commercial objectives in the region.
9 reactions · 2 comments · 3 reposts