Kieran Flanagan — SVP Agentic GTM & Systems, Former(CMO, SVP) | All things AI | Sequoia Scout | Advisor
SVP Agentic GTM & Systems, Former(CMO, SVP) | All things AI | Sequoia Scout | Advisor
Kieran Flanagan ranks #314 of 14,983 LinkedIn creators in Computer Software, and is a standout voice in Ireland. They have 108.3K followers and published 10 posts in the last 30 days at a 0.5% average engagement rate.
- 108.3K followers
- 10 posts / 30d
- 0.5% avg engagement
- — follower growth / 30d
The roast
Kieran’s title is SVP of Agentic GTM, which is a fancy way of saying he’s the only person at HubSpot whose job description requires more syllables than his actual output has impact. He claims to create content for the top five percent, which explains why 99.48 percent of his followers scroll past his posts like they’re a mandatory compliance training video.
About Kieran
CMO, SVP of Marketing at brands like Zapier and HubSpot. Angel investor, Sequoia Scout and Advisor to many great companies (Miro, Ramp, Chainlink and more). The number one marketing podcast - Marketing Against the Grain (You Should Tune In) I create content for the 5%, the marketers who want to be in the top five percentile. Follow me on LinkedIn and subscribe to my newsletter (KieranFlanagan.io/newsletter). Conference Speaker, but limited because it's tiring!
Highlights
- Big Audience — 108,269 followers · top 1%
- Top 5% in Computer Software — Ranked #61 of 4267 creators
- Top 5% in Ireland — Ranked #3 of 114 creators
- High Impact — 560 avg engagements per post · top 5%
Recent posts
AI is going to cause marketing roles to merge into fewer skill sets, meaning teams will likely look quite different in the future. From speaking to ‘AI-native’ founders, these are the marketing archetypes I’m seeing being hired: 1. The Narrator: When the cost of code is pennies, all products start to look the same. You need to differentiate through words vs. code, your positioning, your founder's mission, and the media you create. There will be a premium for marketers who can create things consumers want to engage with. In marketing, this is split across things like brand, product marketing,
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You can turn your marketing team into an ‘AI powerhouse’ by simply replicating how David Ogilvy worked. David Ogilvy was obsessive about writing down his judgment. Every hard-won lesson about what makes advertising work, what headlines engaged, how to brief a creative team, what separates a good campaign from a great one, went into memos that circulated across every Ogilvy & Mather office. New hires read everything Ogilvy had learned through decades of practicing his craft. When he retired to his château in France in the 1970s, the agency didn’t lose its standards. Because he’d spent 25 yea
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I got to present my ‘AI Second Brain’ at Clay’s most recent London conference. It’s been one of the most fundamental shifts in how I work. It’s a personal intelligence layer that is preloaded into every session you have with AI. What’s incredibly powerful is that the system gathers context you didn’t even know existed, across meetings, Slack, and docs, and parses it for the key insights you care about. It was fun sharing it with such a large audience and getting so much feedback. I’m working on a v2 of my AI second brain to share with my Substack audience, with a bunch of new features. Sig
106 reactions · 17 comments · 0 reposts