Jye Cassidy — Social Media Manager | Influencer | Blockchain | Events
Social Media Manager | Influencer | Blockchain | Events
Jye Cassidy ranks #203 of 14,983 LinkedIn creators in Entertainment, and is a standout voice in Australia. They have 6.2K followers and published 6 posts in the last 30 days at a 22.8% average engagement rate.
- 6.2K followers
- 6 posts / 30d
- 22.8% avg engagement
- — follower growth / 30d
The roast
Jye claims to be a TikTok expert at TikTok, yet he’s managed to turn the world’s most addictive app into a newsletter for six people who got lost on their way to a LinkedIn seminar. He’s a digital middleman whose entire value proposition is charging businesses to introduce them to influencers who are already laughing at him for free.
About Jye
Business Development of LCH Media | Full Service Partner in Influencer & Digital Marketing LCH Media is a leading Global Digital and Influencer Management Agency A one-stop-shop where you can easily book talent to create your next campaign. With the use of Promotions, Influencers, Events, PR and Digital Marketing. We work directly with our team to develop a marketing strategy that engages powerful influencers with a global audience to specialise in putting you in front of the right audience, in the right way, and at the right time to elevate the success for your business. We pride ourselves on our extensive network of social media influencers, celebrities & marketing. Get in touch with LCH Media by contacting me or visit our website LCHMedia.com
Highlights
- Top 5% in Australia — Ranked #3 of 287 creators
- High Impact — 1,409 avg engagements per post · top 5%
- Top Engager — 22.76% rate · top 5%
- Top 5% in Entertainment — Ranked #2 of 70 creators
Recent posts
Same Ads. Different Setting. 48% More New Eyeballs. Two campaigns. Same account. Same creative. Same week. The only difference was the attribution setting. One was 7-day click. The other was Incremental Attribution. The Incremental campaign delivered a 48% higher first-time impression ratio, a lower CPM, lower frequency, and a CPA that was 25% cheaper on net-new customers. Here's why. Incremental Attribution tells Meta to optimise for sales that wouldn't have happened anyway. So delivery goes wider, reaches colder, and prioritises people the algorithm doesn't already expect to convert. Mo
130 reactions · 42 comments · 8 reposts
“Can I run ads only on Google Maps?” That’s one of the most common questions I hear from business owners 👀 Google is finally giving more control over channel placements — including the option to show ads on Google Maps specifically. Perfect for local businesses that want high-intent leads right when customers are searching nearby #googleupdate #googlemapad #localbusinessmarketing
277 reactions · 33 comments · 20 reposts
Alternative Meta campaign structure Use to maximize profit control: - Meta has a BIG blind spot. - It doesn't know your LTV or contribution margin. - It only knows what converts cheapest right now. Hedge against this by grouping campaigns by unit economics. Example: Men's gym brand launching new SKUs. Campaign 1: Flagship product → Three flavor variants of the standard whey (chocolate, vanilla, peanut butter) → $45 AOV, ~40% contribution margin, $18 gross profit per unit → Repeat rate, payback window, and LTV are the same across all three flavors → One campaign, one CPA target (~$20). Le
63 reactions · 31 comments · 5 reposts