Jennifer . — Paid Social Media Manager
Paid Social Media Manager
Jennifer . ranks #77 of 14,983 LinkedIn creators in Marketing & Advertising, and is a standout voice in United Kingdom. They have 882 followers and published 50 posts in the last 30 days at a 46.0% average engagement rate.
- 882 followers
- 50 posts / 30d
- 46.0% avg engagement
- — follower growth / 30d
The roast
Jennifer works at Campfire, which explains why she’s spent the last month frantically throwing 50 posts onto the flames just to keep her engagement metrics from turning into a search-and-rescue mission. With a 46% engagement rate, she’s not a strategist; she’s a digital hostage negotiator.
About Jennifer
Experienced Digital Marketing Specialist with a demonstrated history of working in the retail industry. Skilled at establishing and managing paid for online media channels including PPC, Display, Paid Social, You Tube & VOD campaigns, and Affiliates. In addition good experience appreciation of different attribution models and the importance of understanding the true incremental value the various channels play in the online space. Thrive in fast paced environment creating practical digital strategies that when implemented drive positive tangible results. Post-Graduate Diploma focused in Digital Marketing from The Institute of Direct and Digital Marketing and AdWords certified. Most recently enjoying a focus on the Paid Social Media space, specialising in Paid for TikTok and META activity, and delivering creative strategies that work.
Highlights
- Top Engager — 46.02% rate · top 1%
- Top 1% in Marketing & Advertising — Ranked #8 of 931 creators
- Top 5% in United Kingdom — Ranked #14 of 1365 creators
- Consistent Creator — 50 posts in 30d · top 5%
Recent posts
https://lnkd.in/e3eWWzpe
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THIS 👇
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I tested Meta's engaged view vs 7dc over 5000+ orders Here's the correlations I saw: → Analyzed for a single brand → Laid out post-purchase survey responses on daily, weekly & monthly basis → Compared to attribution model which correlated most closely with post-purchase response (Strong indicator of top of funnel impact which I prioritize) RESULTS: One scenario (weekly): → 7-day click: ~82% correlation with post-purchase response →1 day engaged view alone: ~26% correlation → 7-day click + 1-day view: 86% correlation → 7-day click + 1-day engaged view: ~91.5% correlation I’ve run this anal
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